Marketing
and
Sales Optimization.
Marketing
and Sales
Optimization.
Drive growth by optimizing performance, impact, advocacy and loyalty.
Kwanzoo's analytics and insights capabilities allow for specific marketing, sales & success optimization by integrating data from all revenue operations applications and data sources to allow you to report and optimize awareness, consideration, purchase, and advocacy activities. You will have easy access to your program metrics and trends positioned against business KPI's to create optimization insights across the entire customer journey. Giving you one central location to manage marketing and sales impact on the business.
Web and Social Optimization
The connection points formed by your site, SEO strategy, and social media pages can allow customers to find, interact, purchase, and share their views with you. Kwanzoo enables you to think of organic marketing in the same way you think of advertising. Our holistic approach allows you to see how paid and organic marketing activities interact, boost your best content, optimize quality traffic, and track dwell times and buzz.
Cross-Channel
Demand Generation
Optimization.
From search and social to display, email, and TV, modern marketing is inherently cross-channel. But is your reporting and optimization? For most marketers, the deluge of tools and reports adds up to cross-channel confusion. With Kwanzoo, your teams can get a clear panoramic view of all campaigns and channels in one place – complete with KPIs, insights, and alters so it’s easy to know which campaigns to double down on, which ones to pause, and know-how each one of your channels interacts. Bring your awareness, consideration, and conversation into focus.
Web and Social Optimization
The connection points formed by your site, SEO strategy, and social media pages can allow customers to find, interact, purchase, and share their views with you. Kwanzoo makes you think of organic marketing in the same way you think of advertising. Our holistic approach allows you to see how paid and organic marketing activities interact, boost best content, optimize quality traffic, and track dwell times and buzz.
Understand Your Buyer Engagement
Optimize messaging and resources to meet customers' needs
Gain Back Data Prep Time
Automated data prep and better integration leave more time to plan and optimize
Identify & Reallocate Wasted Spend
Reallocate spend based on your program performance in real-time
Better Align Across All Teams
Unify your marketing and sales teams with KPIs and shared data across departments
I have everything I have ever needed to make educated decisions at my fingertips, I am truly a data-driven CRO.
Gregory Kotovos
CRO, Kwanzoo