Go Beyond

Leads & Deliver Marketing Qualified Accounts.

Go Beyond Leads & Deliver Marketing Qualified Accounts.

Convert Qualified Accounts. 



Kwanzoo's Account-based Selling solution converts anonymous buying team engagement into Marketing-Qualified-Accounts (MQAs). The Salesforce interface enables reps to convert more MQAs into Sales-Qualified-Opportunities (SQOs). 

Convert Qualified Accounts. 



Kwanzoo's Account-based Selling solution converts anonymous buying team engagement into Marketing-Qualified-Accounts (MQAs). The Salesforce interface enables reps to convert more MQAs into Sales-Qualified-Opportunities (SQOs). 

Identify more accounts on your website.

Engage 2.2x to 2.9x more accounts using both cookie and IP-based resolution. Kwanzoo's Account-based Selling Analytics enable revenue-generating teams to convert anonymous buying team engagement into Marketing Qualified Accounts using actionable data.

Identify more accounts on

your website.

Engage 2.2x to 2.9x more accounts using both cookie and IP-based resolution. Kwanzoo's Account-based Selling Analytics enable revenue-generating teams to convert anonymous buying team engagement into Marketing Qualified Accounts using actionable data.

Deepen Engagement with Personalized Messages

Personalization at the top of the funnel, based on third-party data, which is personification, is different from targeted communications to engaged buyers. It's not just about merged fields; it's about providing engaged buyers the insights they need to form a relationship with your brand. 


Kwanzoo's website analytics capture this buyer engagement and translate it into topics/solutions of interest. Your job is to facilitate the buyers' needs in sales outreach by connecting our data back to the 1st party data your company already has.

Re-Engage the Accounts Sales Cares About

Make your retargeting spend super-efficient by only retargeting accounts and buyers that fit your ideal account profile (IAP) and ideal buyer personas. Kwanzoo’s B2B dynamic targeting is the 2nd lowest-cost tactic for engaging your known and anonymous buyers and the number one tactic for generating engagement on real estate below the fold of your website. 


No matter the inbound source, when someone bounces, that means that the content they viewed on your site didn’t pique their interest or answer their question. With dynamic persona-based retargeting, you can deliver value-based personalization specific to that account or persona. 

B2B marketers must figure out how to decipher multiple contacts from an account into groups and connect ALL buying group contacts to opportunities and revenue.



-SiriusDecisions


B2B marketers must figure out how to decipher multiple contacts from an account into groups and connect ALL buying group contacts to opportunities and revenue.



-SiriusDecisions


Account-Based Analytics

Insights on accounts and buyers visiting the site, with 2.2X higher resolution

Account-Based Retargeting

Serve ads to increase engagement from prior site visitors at target accounts

Account-based Personalization

Deliver relevant offers to buyers based on their account or industry

Account-Based Analytics

Insights on accounts and buyers visiting the site, with 2.2X higher resolution

Account-Based Retargeting

Serve ads to increase engagement from prior site visitors at target accounts

Account-based Personalization

Deliver relevant offers to buyers based on their account or industry

Kwanzoo Precision Targeting

At Kwanzoo we specialize in identifying and delivering ads to your target accounts and personas that are prioritized based upon the elements below. 

Firmo and Technographics

  • Account attributes such as industry, revenue, employee size and installed technologies. 

Self-Declared Intent

  • Budget and Account ranking by Forecast, Recent Pilots/Evaluations, Renewal Budgets and Historical Budgets.

On-Domain Intent

  • Engagement from prospects on your digital properties.

Content Consumption Intent

  • Engagement with content served upon 3rd party website aggregated at the account level to show a surge in interest on a particular topic.

According to SiriusDecisions, a full 91% of B2B teams that are doing account-based, ABM, marketing see larger deal sizes from target accounts. 

The only Sales UI that actions buying groups

Identify your buying team, understand when and what they are engaging with,

and take action.

See a Demo

The only Sales UI that actions buying groups

Identify your buying team, understand when and what they are engaging with,

and take action.

See a Demo